Tuesday, October 23, 2012

Advertising Analysis


In the Boys and Girls club ad, nothing is being "sold", but they are trying to convince members of the community to join. The hook is the writing on the hand saying "in these hands: The sound of a guitar or the sound of a gun. A story of desperation or one of inspiration. Blueprints to build a house or plans to break into one. Sign language or gang signs a painter or a con artist. All depending on who gives them a hand" by this quote the creators of the ad are implying that joining this association could make you into a good and prevent violence. The target audience for this would be parents of troubled kids, or even troubled kids looking to change. I feel as though this ad is made to be inspirational, as if the creator is trying to show what things are compared to what they could be.

This add, to me symbolizes making a choice, it could be a choice to change, a choice to be a certain way, or a choice to help. I feel as though this ad is probably really effective I know that as I was reading it I really thought about the comparisons they made like "the sound of music or the sound of a gun". The message is join this club to prevent violence. My opinion of the ad overall is that it uses really good comparisons and examples and I think that the boys and girls club is a great program. I really liked the ad they came up with I feel like if they had more visuals rather than the words it could be a bit more effective. This ad doesn’t have a lot of ads similar to it so it is hard to compare it to another one but I think it has a message and it gets it across rather effectively.

Over all this was a good add to break down, because it was different by not trying to sell a product but rather convince people to join them. As a member of 4-h I can relate to this add; our club is always trying to recruit new members and the 4-H foundation and Community Club Council is always out supporting the organization promoting the members and stating the pros of living a life involved with this program. I know that it is not easy to recruit members and I really think that this add has good intentions.

Ideal Community Advertisement

The Society I prefer is a balanced, structured, community. A place that will offer equal rights, land, no taxes, free education and healthcare, and many more desirable qualities. I want the opportunity to own land and survive off of sustainable agriculture. It will be an ideal place to raise children and teach them how to support themselves and their own families one day. I like this because all of these things are burdens in everyday life, without the worry of paying for healthcare, education, and taxes life would be much smoother. Also I feel that when someone raises their own food they will have a greater appreciation for just about everything. For myself I feel like this would be a great place to live.

Wednesday, October 10, 2012

My Sentence

I am an old soul with different views of life, known for my hard work and dedication, valued for my honesty and kindness, yearning for success and opportunity.

Tuesday, October 9, 2012

The Giver-Sameness

In Jonas’ Community everyone sees black and white and there are no visible distinct characteristics that set one person apart from another. The community practices this sort of sameness so that no one feels judged or different. Although it is unrecognizable beneath the shadows of the black and white, there are distinct traits like colored skin, hair, and eyes; such as Jonas’ eyes or Fiona’s hair that set them apart. When Jonas first began to see color he didn’t know how to comprehend it and when the giver was explaining part of seeing color to him he said “We’ve never completely mastered sameness. I suppose the genetic scientists are still hard at work trying to work the kinks out. Hair like Fiona’s must drive them crazy.” (94) The giver points out here that they are trying to modify the traits of the children that are born, but have not yet mastered that, nor have they mastered the art of sameness.

Sunday, October 7, 2012

Essay response

In the Essay “What I Think about the Fashion World” by Liz Jones, Liz discusses her view of the fashion world and how it shows unrealistic images of underweight teenagers and her experience as the former editor of the Marie Claire magazine. I feel that in today’s society there are many mixed emotions when it comes to the perfect body. With weight, on one side people show pictures of obese woman and on the other side there are pictures of underweight woman, and there seems to never be a "happy medium". Some people spend countless numbers of hours and dollars trying to get to what the magazines perceive as the perfect body, but they only way this goal will ever be attainable is if instead of surgery, we went through Photoshop. What most people don’t realize when they look at the front page of a magazine portraying a slender tall woman, in a bikini, with perfect skin and hair is that most of that picture is photo shopped. Natural beauty is a thing of the past and everyone is doing their best to look just like everyone else, which typically results in hiding their best features.



In this picture almost every aspect of this woman is photo shopped, her arms and legs are made smaller, her back is slimmed and her face is clearly touched up. I think it is unfortunate that they took a woman who was already beautiful and modified her. I feel if that were me I would probably be offended or made to feel as though I wasn't good enough.